And best of all to get a quote simply enter your details once and comparethemarket.com will search over 400 car insurance prices from the top providers to give you a range of the cheapest quotes they can find on the car insurance market just for you.

We have all seen the television adverts with the Russian mogul Aleksandr the MeerKat. He was introduced in a smoking jacket and is quite upset that the British public are searching his site for car insurance when they should be searching Compare The Market Dot Com instead. Reason being his servers are being hit by too many visitors and he was running out of bandwidth. Soon we are introduced to his IT department, Sergie. He sets up a new server with increased capacity and in the end the stress forces Aleksandr to retire to a nightly hot tub session. Great fun.

The truth is that this idea has work extremely well and generated ComparetheMarket.com huge amounts of new traffic. Some rumours even state that at one stage ComparetheMeerkat received as much traffic if not more than ComparetheMarket! Mostly students and the like, but nonetheless, one of the best modern advisement campaigns of modern times in my opinion only that is!